What a Website Says about a Business

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It’s no mystery that when you are surfing on the internet, the website or ad that catches your eye the most will get a click. There are many people who have devoted their whole lives and careers to figuring out how to get you to click on their link in order to get the internet traffic and also potentially get your business. In fact, this is pretty much the crux of advertising nowadays. It’s all in attracting the eyes.

When companies set up a website, it is no different. There are plenty of tiers of website development. Businesses can choose to invest a lot of money and go with some high tier web development, or they can choose to skimp on that in order to spend their money elsewhere. When a business decides to spend or not spend money on a website, it definitely shows. You pay for what you get, as the old motto says. So, we’ve broken it down a little bit to show you what you can tell about a business from looking at their website. We’ve been doing this for years, and we’ve gotten pretty good at judging whether or not a business or company is right for you and your investment based on their website. We’ve included some of the great tips and tricks that we have learned over the years. Keep reading to find out more!

Website

Home page

One of the things that should grab your attention right away is the home page. This is often the page that makes or breaks the site. Look at the design of the site. Is it modern? Does is show that there was time, effort, and money put into the design and development of the site? How accessible is everything from the home page? Are the most important links laid out clearly and simply? These are all things that you will need to consider when you are looking at a home page.

Design

The design is also very important. You want to make sure that the design is not too spiffy for the kind of business that owns and runs the website. For example, if you see cutting edge graphics and a lot of high tech multimedia for something as simple as Pest Control Bakersfield, then you might know that this website and company is trying too hard. These kinds of things also require scrutiny when judging a website and company.

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